Website Overhaul for NVRFLD
A faster storefront and backend workflow for scale.
/ Overview
We rebuilt NVRFLD’s Shopify store for faster performance, stronger brand control, smoother operations, and higher conversion-focused shopping journeys.A custom Shopify platform built for speed, scale, and campaigns.
See it live/ Project Details
Client: HOUSE OF NVRFLD
Industries: E-Commerce
Date: June 18, 2026
/ Challenge
NVRFLD’s existing Shopify store was slow, restrictive, and difficult to scale. Mobile performance affected conversions, campaign updates required extra effort, and backend tasks like inventory updates, emails, and reporting created unnecessary manual workload.
/ Provided Services
Custom Shopify Theme
Performance-First Mobile Experience
Automated Marketing, Tracking, and Backend Workflows
/ Solution
We rebuilt the store with a custom Shopify theme, performance optimisations, modular content sections, analytics tracking, SEO improvements, automated email flows, and streamlined backend workflows for inventory and order management.We audited the existing store, identified performance and UX gaps, then rebuilt the Shopify experience through focused sprints covering theme architecture, mobile optimisation, SEO, analytics, automation, testing, and team onboarding.
/ Tech stack
Shopify Liquid
Google Analytics
Custom Automations
/ Client's Feedback
The new Shopify setup gave us the speed and flexibility we were missing. Earlier, even simple homepage or campaign changes needed extra coordination. Now our team can launch drops, update sections, track performance, and manage key workflows much more confidently. It feels like the store finally matches the pace of the brand.
Anumeet Walia
Founder NVRFLD
Custom Software
Web Applications
Mobile Apps
UI/UX Design
API Integration
Cloud Architecture
DevOps
Quality Assurance
AI Solutions
Data Engineering
Cybersecurity
Automation
Performance
Support & Maintenance